Distributor Testimonials

My decision to become a Tower Beverage distributor comes from a genuine passion for the route business, a strong belief in the product, and years of experience building trusted relationships with customers. After owning a deli for six years and building and running a Boar’s Head route for the past decade, I’ve learned the importance of consistency, service, trust, and placing quality products in the right accounts. What excites me most about Tower Beverage is that it’s a brand I can truly stand behind. These beverages offer people a clean, refreshing, better-for-you alternative without adding more junk into the world. I take pride in being on the road every day, connecting with store owners, helping businesses grow, and introducing products that can make a positive difference for both retailers and their customers. That’s what drives me, and that’s why I’m proud to represent Tower Beverage.

My wife and I have dedicated more than 44 years to the Direct Store Delivery (DSD) industry. Throughout our careers, we’ve built lasting relationships, delivered exceptional customer service, and developed a reputation for reliability and consistent performance.

Outside of the DSD business, we are also professional musicians who have performed successfully at venues across many states. That experience has taught us the importance of commitment, professionalism, and building strong relationships with people from all walks of life.

Our background includes vending and dairy distribution, beginning with Prairie Farms as a milkman, where we gained valuable experience in route sales and customer service. We later joined forces with McKee Foods (Little Debbie), where we spent 14 successful years. During that time, we achieved one of our proudest accomplishments by ranking 30th in the nation with our Walmart account.

After relocating to Tampa, Florida, I served as Branch Operations Manager for Sunny Florida Dairy. When the company closed, I continued my career with Borden Dairy, further strengthening my experience in beverage distribution and route operations.

Today, we are excited to return to business ownership. Having established strong relationships throughout the Tampa area and being part of a close-knit family of vendors, we believe the time is right to build something lasting.

Tower Beverage offers a structure that empowers independent operators by providing the tools, support, and opportunity needed to succeed. Our goal is to build a distribution group recognized for reliability, consistent performance, and outstanding customer service while creating opportunities that benefit our family, our community, and the Tower Beverage brand for years to come.

I currently operate as a distributor for Herr’s and Rap Snacks across Northern Virginia, covering Fairfax County, Loudoun County, Prince William County, Fauquier County, and the City of Alexandria—some of the most affluent and high-growth markets in the United States.

My current distribution network includes major grocery chains, independent retailers, and convenience stores such as 7-Eleven. I focus on building strong retail relationships, maximizing shelf presence, and driving consistent product movement across all channels.

As I continue to grow, I am actively seeking new product lines and supplier partnerships to expand my portfolio and create additional revenue streams. While I am relatively new to the distribution space, I’ve had the opportunity to partner with several strong brands and continue to learn from experienced professionals in the industry.

I’m especially proud to work alongside Tower Beverage supporting a company that not only focuses on product growth but also contributes to first responder programs and community initiatives. Collaborating with seasoned industry experts has been invaluable as I build and scale my distribution business.